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The final click matters: why smoother checkout is part of event marketing
Buying a ticket is rarely a single moment. It starts when a fan discovers an event through a campaign, email, search, social media or word of mouth. From there, they review the event page, compare ticket options and decide if it fits their plans.
The final click matters: why smoother checkout is part of event marketing
Buying a ticket is rarely a single moment. It starts when a fan discovers an event through a campaign, email, search, social media or word of mouth. From there, they review the event page, compare ticket options and decide if it fits their plans. Every part of that journey shapes how the customer feels about […]
Coldplay’s Record-Breaking Concert Series in Abu Dhabi Sets New Standards with 200,000 Fans at Their Music of Spheres World Tour Shows
On January 9th, 11th, 12th, and 14th, Coldplay lit up Zayed Sports City Stadium in Abu Dhabi with four unforgettable nights of music, energy, and stunning visuals. Ticketmaster Middle East proudly supported this record-breaking event, providing seamless ticketing solutions and enhancing the fan experience. The UAE’s largest concert series to date, the shows welcomed around […]
How Will Apple’s New Privacy Updates Affect Email Marketing?
Apple have announced forthcoming privacy updates which will affect the way in which marketing emails can be tracked. Find out more about the update and what it means for you.
As coronavirus cases continue to decrease across the United Arab Emirates, Dubai authorities this week announced new Covid-19 guidelines, including increased capacities for indoor and outdoor live entertainment and sporting events. Permits will now
