Buying a ticket is rarely a single moment. It starts when a fan discovers an event through a campaign, email, search, social media or word of mouth. From there, they review the event page, compare ticket options and decide if it fits their plans. Every part of that journey shapes how the customer feels about […]

On January 9th, 11th, 12th, and 14th, Coldplay lit up Zayed Sports City Stadium in Abu Dhabi with four unforgettable nights of music, energy, and stunning visuals. Ticketmaster Middle East proudly supported this record-breaking event, providing seamless ticketing solutions and enhancing the fan experience. The UAE’s largest concert series to date, the shows welcomed around […]

Apple have announced forthcoming privacy updates which will affect the way in which marketing emails can be tracked. Find out more about the update and what it means for you.